We created an innovative display case to present the full range of flavours. We designed and built the high-end boxes to display the bottles in a clean and tactile way.
A full range of supporting artwork was created, along with marketing collateral and POS displays. We designed flyers, brochures, invitations, roller banners, mesh banners, signage and more.
As part of the launch campaign, we created and promoted special VIP showcase events and pop-up bars throughout the country for industry experts to sample the new Signature range of crafted mixers. Mixologists demonstrated the range, creating unique cocktails and experimented with flavours for the selected audience.
Using the special relationships with our world-wide partners, we sourced all of the products, promotional materials, and printing that was required for the campaign.