01 / BRIEF ■
With their English heritage and iconic vehicles, it was an honour to be approached to work with Bentley. As the only creative agency in Newcastle they have worked with, Edge were the natural choice.
Bentley is one of the most premium motoring marques in the world. The current line up includes the Continental GT, the Bentayga, and the Mulsanne.
Prestige car dealership JCT600 took delivery of the brand new Bentley Mulliner Mulsanne 6.75 Limited Edition. The dealership wanted to showcase the £350,000 flagship limousine to a national audience. It was over to our video production and photography team to conceptualise, direct and produce a bespoke video.
02 / CONCEPT ■
Our video production team filmed a showpiece video to distribute through the groups social media audience. We created a stunning visual piece to present the luxury vehicle from all angles, inside and out.
With so many unique features and design cues, it was important to capture the essence of the marque. Almost every aspect of the car is hand crafted. From the solid wood arm rest on the doors to the custom stitched leather, everything is to an incredibly high standard. Our film production team wanted to capture the attention to detail and exceptional finishes.
03 / RESULT ■
Top creative agency in Newcastle
As the top creative agency in Newcastle, Edge’s resulting video is a slick, artistic and creative showpiece. Through multiple marketing channels it has reached a captive audience throughout the UK. This has resulted in increased enquiries and car sales for the dealership. Awareness for the group, the dealerships, and the Bentley brand, has all increased.
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